La marca de helados Alden’s Organic respondió a las demandas de los consumidores de más sabores con tres nuevos productos. Tanto ooey gooey brownie como melocotón agudo giro están empacados en pintas de 14 oz y tienen un precio de venta sugerido de US$5,49- US$5,99. La vainilla pasada de moda se vende en una bañera cuadrada de 48 oz, con un precio de US$7,99 a US$8,49.
Ice cream brand Alden’s Organic has responded to consumer demands for more flavours with three new products.
Both ooey gooey brownie and peachy keen twist are packaged in 14oz pints and have a suggested retail price of $5.49-$5.99. Old fashioned vanilla is sold in a 48oz “sqround” tub, priced at $7.99-$8.49.
Alden’s said its line of 14oz pints, launched in 2019, is “exceeding expectations”. With the addition of these two new offerings, the range consists of ten flavours.
“Peach has proven to be popular year-round and our fans have been asking for a brownie flavour for years. We are proud to go all in on these new products that deliver delicious true-to-flavour taste that Alden’s Organic is known for,” said Eric Eddings, CEO of Alden’s Organic.
“Consumers are looking for flavour variety in a personal indulgence size that allows them to try several at a time. We are responding to consumer demand for this line by expanding it.”
He added: “Consumers are passionate about vanilla and our vanilla bean and French vanilla are top sellers. Our new old fashioned vanilla will provide a third classic option that is crafted for everything from ice cream recipes to milkshakes.”
Founded in 2004, Alden’s produces a range of ice cream pints, sandwiches and bars. Last month, the brand announced the launched a range of dairy-free frozen desserts that feature a blend of brown rice, oat flour, coconut oil and pea protein.
RealRisk/ Fuente: Alden’s Organic – Reporte: 2020-03-19